ADDIE: Implementation

Finally. The light at the end of the tunnel – you can see it, but you can’t tell how close you are to it.

You’ve completed your analysis of the scenario and the issue at hand. You’ve thought about your course’s purpose and objectives and compiled them into an overall design that will help you achieve your goals. You’ve developed your materials and know how they’ll support your learning goals. Now it’s time for the next step – implementation.

Implementation in the ADDIE model is the phase where instructors begin to educate learners. How and where the education happens is based on your decision as the instructional designer. Are your classes in-person? Online? Both? Are you talking at your students, or are the students guiding the learning process?

According to Ritzhaupt, et. al. (2022), there are several ways to deliver your educational materials to your students: lecture, small group instruction, discussion, cooperative learning, brainstorming, and role-playing.

Common strategies, like lecture and small group instruction, may be what you think of for a traditional classroom experience. Lectures don’t typically facilitate a lot of back-and-forth between the instructor and the students, whereas small group instruction and discussion can facilitate that interaction well. Learning objectives that require more creativity or in-depth understanding of the material may lend themselves better to cooperative learning, brainstorming, or role-playing strategies.

Your learning objectives, as well as your audience analysis, will help you determine the best strategy to implement in your course when you start instructing students. Will there be some trial-and-error? Sure. Throughout the implementation phase, be sure to be open to feedback from your learners or instructors (if you’re not teaching the course you created) and prepare to adjust as necessarily. Maybe your role-playing strategy isn’t working out because your students are extraordinarily shy – that’s okay, just pivot and move to the next strategy.

Here's a video from J.Clark Gardner on YouTube that helps explain the implementation phase of ADDIE:

https://www.youtube.com/watch?v=q8yky6-P1Uw

Sources:

Ritzhaupt, A. D. A., Nor Hafizah Beatt, OwenCalhoun, CherylDavis, RobertEichler, Brittany

E.Lee, Brenda R.Nichols, JamesSahay, ShilpaSalama, Christine D.Walsh,

SharonWildberger, WilliamWilson, MatthewYaylaci, Muhammed. (2022). ADDIE

Explained. Retrieved 6/14/2022 from http://www.oercommons.org/courses/addie-

explained-an-open-educational-resource-for-the-educational-technology-

community/view